6 TIPS FOR HIRING PROMOTIONAL MODELS
Suggestion #1: Don’t hire models depending on price alone. The old saying “you get what you pay for” often applies inside the promo model industry. The truly top quality models know they worth the investment and there are other higher paying opportunities around to choose from. Don’t lowball neglect the in this critical area, or you might end up with a model that isn’t as beautiful or serious about your goals because the pay was too low.
Promotional Models
Suggestion #2: Use an Agency, don’t try to hire direct, or go around the Agency. Besides the obvious potential legal issues faced when trying to employ direct or “cut-out” an Agency to save money, the quality and reliability falls as well. When a model knows his or her future income generating opportunities take presctiption the line at your event, they tend to work harder. While your business may have 3 or 4 shows (at most of the) each year, the Agency are able to keep a model busy with jobs year round so they are more likely to do their finest as the Agency is monitoring performance. The Agency also provides many “unseen” benefits like matching your Model while using right demographic, experience, and event coordination.
Suggestion #3: Ask for a Backup Model to be presented. Established Agencies sometimes offer a backup Model option as part of the service. With a few extra dollars put into the project, a backup model can be available on short notice in the unfortunate event tips over to your primary Model. Ask any business that has experienced the “booth with no booth model” problem and they're going to tell you it’s money well spent.
Suggestion #4: Plan ahead for your upcoming event. Everyone procrastinates at some point in time, the dentist, tax statements, and packing bags for the trip. Waiting before the last minute to hire a Model is one area we strongly suggest you avoid procrastinating. Most high quality models are very busy as they are in high demand. Many Models in the marketplace have regular jobs as well as Modeling, so if you want the best quality, giving the Agency advanced notice assists them pre-screen who is available for your event. Don’t wait till the last minute, you feel special you planned ahead if the show opens.
Suggestion #5: Take time to train the Model on the product. If a trade show opens the doors at 10am on Monday morning, the final thing you want to be doing from 10am to 11am is explaining your small business and products to the Model while rrndividuals are walking by the booth. We highly recommend a brief meeting ahead of the event to educate the Model about the key selling points, other staff offered by the event to answer difficult questions, and any other details like lunch breaks or very last minute changes. Just a few minutes of discussion prior to the doors opening makes a huge difference in a smooth day ahead.
Suggestion #6: Pay the Agency quickly following your event. Some Model Agencies, especially smaller ones, are managing tight cashflow just like any business. They will often not pay the Model prior to the client pays the company invoice, and this can create a very unhappy Model. Lets assume the Model was excellent, you really liked their performance, and wish to use him or her for the future event, paying slow may make the difference between them taking your future jobs or picking another company for the same event. Always consider you could be standing next to that Model again all night . unspoken hard feelings about payment is not a great way to build a relationship using the Agency or the Model.
Produce your own . these 6 suggestions help your organization get maximum ROI from a Promotional Models.
Promotional Models
Suggestion #2: Use an Agency, don’t try to hire direct, or go around the Agency. Besides the obvious potential legal issues faced when trying to employ direct or “cut-out” an Agency to save money, the quality and reliability falls as well. When a model knows his or her future income generating opportunities take presctiption the line at your event, they tend to work harder. While your business may have 3 or 4 shows (at most of the) each year, the Agency are able to keep a model busy with jobs year round so they are more likely to do their finest as the Agency is monitoring performance. The Agency also provides many “unseen” benefits like matching your Model while using right demographic, experience, and event coordination.
Suggestion #3: Ask for a Backup Model to be presented. Established Agencies sometimes offer a backup Model option as part of the service. With a few extra dollars put into the project, a backup model can be available on short notice in the unfortunate event tips over to your primary Model. Ask any business that has experienced the “booth with no booth model” problem and they're going to tell you it’s money well spent.
Suggestion #4: Plan ahead for your upcoming event. Everyone procrastinates at some point in time, the dentist, tax statements, and packing bags for the trip. Waiting before the last minute to hire a Model is one area we strongly suggest you avoid procrastinating. Most high quality models are very busy as they are in high demand. Many Models in the marketplace have regular jobs as well as Modeling, so if you want the best quality, giving the Agency advanced notice assists them pre-screen who is available for your event. Don’t wait till the last minute, you feel special you planned ahead if the show opens.
Suggestion #5: Take time to train the Model on the product. If a trade show opens the doors at 10am on Monday morning, the final thing you want to be doing from 10am to 11am is explaining your small business and products to the Model while rrndividuals are walking by the booth. We highly recommend a brief meeting ahead of the event to educate the Model about the key selling points, other staff offered by the event to answer difficult questions, and any other details like lunch breaks or very last minute changes. Just a few minutes of discussion prior to the doors opening makes a huge difference in a smooth day ahead.
Suggestion #6: Pay the Agency quickly following your event. Some Model Agencies, especially smaller ones, are managing tight cashflow just like any business. They will often not pay the Model prior to the client pays the company invoice, and this can create a very unhappy Model. Lets assume the Model was excellent, you really liked their performance, and wish to use him or her for the future event, paying slow may make the difference between them taking your future jobs or picking another company for the same event. Always consider you could be standing next to that Model again all night . unspoken hard feelings about payment is not a great way to build a relationship using the Agency or the Model.
Produce your own . these 6 suggestions help your organization get maximum ROI from a Promotional Models.